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Inspiration

Air Asia logotype by Rob Clarke

Posted: 17 Apr 2010. Updated: 03 Jun 2020

I've been using Air Asia to fly to destinations around South East Asia on the cheap.

Image for Airasia 4
Air Asia logo designed by British designer, Rob Clarke

Air Asia are a Malaysian based low cost carrier, very similar to UK brand easyJet.

Air Asia really have a different visual presence when you compare them to other South East Asian airlines.

I was pleasantly surprised to stumble across British type designer Rob Clarke's portfolio a couple of months back, who helped develop the logo and typeface in partnership with Start Creative.

Take a moment to look over Rob's portfolio if you haven't seen it already. Solid work.

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Illustration of Jon Leverrier

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