# Air Asia logotype by Rob Clarke

Source: https://jonleverrier.com/notes/air-asia-logotype-by-rob-clarke
Published: 2010-04-17
Topics: Inspiration

I've been using Air Asia to fly to destinations around South East Asia on the cheap.

Air Asia are a Malaysian based low cost carrier, very similar to UK brand easyJet.

Air Asia really have a different visual presence when you compare them to other South East Asian airlines.

I was pleasantly surprised to stumble across British type designer Rob Clarke's portfolio a couple of months back, who [helped develop the logo and typeface](https://robclarke.com/work/air-asia/) in partnership with Start Creative.

Take a moment to look over [Rob's portfolio](https://robclarke.com/) if you haven't seen it already. Solid work.