The Blind Pig Identity

The Blind Pig is a speak easy bar with a 1930's inspired decor which offers customers a unique and pleasurable drinking experience.

Jon really understood what I was trying to achieve with my bar brand. He delivered a stunning set of identities backed up with solid research and enthusiasm that made the decision process easier to make. I look forward to working with Jon on future projects.

Brian Smith, Managing Director, The Blind Pig

Summary

The location of this bar was kept secret prior to launch so it was important that an identity was created that would portray the bar concept, whilst generating curiosity. Prohibition style elements were incorperated in to the logo, with a 1930's British typeface being selected to add an anglo-american twist to the prohibition theme.